IRADA IS A THAI, CONTEMPORARY ACCESSIBLE BRAND THAT ALLOWS WOMEN ON THE MOVE TO BE SPONTANEOUS AND FEMININE.
 
IRADA CELEBRATES MODERN INDEPENDENT WOMEN WITH STRONG CHARACTER AND FONDNESS TO EXPRESS THEIR FREEDOM, STYLE AND CREATIVITY THROUGH FASHION. OUR VISION FOR CREATING A FRAMEWORK FOR INDIVIDUALITY IS DEFINED THROUGH THE ABILITY TO MIX AND MATCH ACROSS OUR ECLECTIC PRODUCT RANGE TO SHOWCASE ONE’S UNIQUE COLOR

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